Why a magazine about artists and artisans in London?

In the 1950’s, Britain had market stalls and vibrant town centres with various tradesmen going about their business in villages and towns around the country. Slowly but surely, some small retailers such as Sainsbury’s, Tesco’s and the like grew their little shops or market stalls into monstrous chains that provide homogenous bland goods to the British people.¬†One by one, local shops around the country closed, with them a millenary tradition died out and a savoir-faire that had been an important part of Britain was lost.

Pretty quickly, out of season fruits and vegetables on display everywhere blurred our sense of time and place. Mass produced objects that don’t stand the test of time invaded our homes and synthetic materials cluttered our spaces.

Let no provincial High Street
Which might be your or my street
Look as it used to do,
But let the chain stores place here
Their miles of black glass fascia
And traffic thunder through.
— “Inexpensive Progress” (1966) by Sir John Betjeman

Thankfully, people grew tired of the frantic pace that their lives were taking and became aware that this was no way to live.That is how in recent years, changes have occurred across the globe: People want a more eco-friendly environment, they want to act responsibly, they are vying for sustainable energies and along with it comes the desire for more perennial things that take time to be made.

All across Europe and in Britain, passionate people are reviving the age-old methods of manufacture. In the process, they are ¬†recreating objects from the past that find their place in our modern times. In doing so, they give a contemporary twist on the classics and even redefine them as objets d’art. After all, we are definitely living in the twenty-first Century. This is what this magazine is about.

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